5 Tips To Exceed Customers’ Expectation While Marketing
Having a great business with great products, services, and prospects that are beneficial for the people are not always sufficient to get the expected results. You need to have something special to grab the attention of your customers and to preserve it. Your customer service team has to be the biggest brand ambassadors and they should work with the chief aim of surprising your customers with just how superior your service is!
In studies, it is found that about 85-90% of consumers decided to go with a competitor after a poor customer experience. And, about 86% customers like to pay an extra penny for a better customer service experience. You need to have the best and updated telemarketing data list on your side. It is the foremost step to get successful leads and you can get the one from experts.
Here, are some effectual guidelines that you can incorporate in your marketing strategies to surprise your customers –
Random acts of compassion
Kindness and compassion are the tools to win the heart of anyone. Send something unexpected to your customers like a personalized thanking video or vouchers, or a letter for expressing your gratitude for them. It will surely bring a smile on their face.
Your customers will get surprised and with your step. Moreover, your staff will also feel delighted from making someone’s day brighter and happy.
Solve the complaints and problems promptly
Be transparent with your customers. Set a complaint form on your site, use an auto-responder email for thanking them, and ensure you will solve the problem shortly. Try to resolve the issue as soon as possible with some additional bonus to bring a positive spin on the customer experience.
Be amiable
Motivate your staff to talk and write responses to the customers in a personalized and informal manner. People do not like to contact with robots and if you offer them a friendly ambiance, they will feel free to discuss more efficiently, resulting an open scope to perk up their experience with you.
Eliminate barriers
For many businesses, it is not always possible to change the work pattern and processes according to the customers. You can definitely try to reduce the barriers and make things simpler for the customer. Try to collect your customers’ details in online web form rather them asking them to fill up the forms.
Begin and finish on a pleasant note –
It is true that people remember the starting and ending things. They do not remember much what is in the middle. Therefore, start and end at good words as this is going to stick in their memory. Leave an eternal impression!
So, include this in your marketing strategies while using the best telemarketing and email marketing lists, enhance the customer satisfaction level of your customers and hit the target of success.